Privacy Policy

1. Introduction

Welcome to Realvisuals.co.uk ("we", "our", or "us"). We are committed to protecting your privacy and ensuring your personal data is handled in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit our website or use our services.

Data Controller: Realvisuals.co.uk
Website: https://realvisuals.co.uk

2. Information We Collect

2.1 Information You Provide Directly

When you use our contact form, we collect:

• Your name
• Email address
• Any message or inquiry details you provide
• Any other information you choose to include in your communication

2.2 Information Collected Automatically

We automatically collect certain information when you visit our website through:

• Google Analytics: Website usage data, including pages visited, time spent on site, browser type, device information, and general location data
• Google Search Console: Search query data, click-through rates, and website performance metrics
• Server logs: IP addresses, browser information, and access times

3. Legal Basis for Processing

We process your personal data based on the following legal grounds:

• Consent: For contact form submissions and analytics cookies
• Legitimate Interest: For website analytics to improve our services and website performance
• Performance of Contract: To respond to your inquiries and provide requested services

4. How We Use Your Information

We use your personal information for the following purposes:

• Responding to your contact form inquiries
• Providing customer support and assistance
• Analysing website performance and user behaviour
• Improving our website and services
• Complying with legal obligations
• Preventing fraud and ensuring website security

5. Data Sharing and Third Parties

We do not sell, rent, or trade your personal information. We may share your data with:

• Google Analytics: For website analytics (data is anonymised and aggregated)
• Google Search Console: For search performance analysis
• Web hosting providers: For website operation and maintenance
• Legal authorities: When required by law or to protect our rights

All third-party services we use are GDPR compliant and have appropriate data protection measures in place.

6. Data Retention

We retain your personal data for the following periods:

• Contact form data: 2 years from submission or until you request deletion
• Google Analytics data: 26 months (Google's default retention period)
• Server logs: 6 months

After these periods, data is either anonymised or securely deleted.

7. Your Rights

Under UK GDPR, you have the following rights:

• Right of Access: Request a copy of your personal data
• Right to Rectification: Request correction of inaccurate data
• Right to Erasure: Request deletion of your personal data
• Right to Restrict Processing: Request limitation of data processing
• Right to Data Portability: Request transfer of your data
• Right to Object: Object to processing based on legitimate interests
• Right to Withdraw Consent: Withdraw consent at any time

To exercise these rights, please contact us using the details provided below.

8. Cookies and Tracking

Our website uses cookies for:

• Google Analytics: To understand how visitors interact with our website
• Essential functionality: To ensure our website works properly

You can control cookies through your browser settings. Disabling cookies may affect website functionality.

9. Data Security

We implement appropriate technical and organisational measures to protect your personal data, including:

• SSL/TLS encryption for data transmission
• Secure hosting infrastructure
• Regular security updates and monitoring
• Access controls and authentication measures
• Regular backups with encryption

10. International Transfers

Some of our service providers (such as Google) may transfer your data outside the UK. When this occurs, we ensure appropriate safeguards are in place, including:

• Adequacy decisions by the UK government
• Standard contractual clauses
• Certification schemes

11. Children's Privacy

Our website is not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If you believe we have collected information from a child under 16, please contact us immediately.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.

13. Complaints

If you have concerns about how we handle your personal data, you can:

• Contact us directly using the information below
• Lodge a complaint with the Information Commissioner's Office (ICO)

ICO Contact Details:
Website: https://ico.org.uk
Phone: 0303 123 1113